Globalization is the homogenization of countries, culture, and people through the use of modern technology. When considering globalization before the 20th century, it would normally be associated through global trade networks which involved actual physical contact between people. Today, with advanced interdependent technological frameworks the process no longer involves physical interactions but relies on interaction through computers.
One of the concepts that seems to be flourishing more in present day is globalization. The introduction of technology to glocalization makes it easier for cultures to interact. It's as easy as googling 'El Clon' and watching the Brazilian-based telenovela on the Internet with english subtitles. The main contributor to glocalization is television. Many shows are becoming international successes and are spurring their own spin-offs in other countries. The cultural adoption process is important because it proves that globalization does contribute to homogenization.
An example of glocalization is the mass popularity of Japanese anime. The model worked in Japan and made a significant impact in America. So much so that weekly Japanese episodes of 'Bleach' (a Japanese anime) are translated and released with english subtitles within hours of its release in Japan. The hybridization aspect of glocalization is rooted in these television shows' massive demands which lead to a singular form of media. Even though it's not their native language, many animes have thousands of loyal followers that don't mind the language gap. Some even go as far as being the actual translators for the subtitles.
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